"It’s a little under four minutes long, all told, but you’ll watch it at least four times over, then wonder if it’s a joke, if Melania is a wind-up merchant playing a complex, hilarious long game..."

"... with an unknowable outcome, if AI has its grubby little robot mitts on it... or if it’s symptomatic of the damage social media has wrought more generally on words, on rhetoric, if a billion drivel-addled Instagram posts have rendered language so empty, so narcissistic, directionless, and light on pith, what more can you expect? Then you think: yeah, but she really did help get 19 kids back home to parents...."

Writes Polly Vernon, in "Is Melania Trump really a 'visionary'? She certainly thinks so!/Everything we learnt about the first lady from her recent White House speech" (London Times).

Vernon calls the speech "just mental." It's: "An elevated puking up of fundamentally unconnected words that do achieve a startling clarity a few times, just not in a good way — ie, when she declared herself 'a visionary,' which I’m not sure anyone should ever do (even if they are one)."

“Often alone, at the top, I follow my passion, listen to my instincts and always maintain a laser focus,” Melania continues.... “In solitude, my creative mind dances, feeding my imagination with originality. Attention to detail, demanding schedules and multi-tasking are everyday realities.”...

Listen for yourself: