March 25, 2026

"If this happened here there would be uproar, quite rightly. Yet Trump and his cronies can do whatever they like with total impunity, and indifference from the public. What is wrong with Americans?"

A comment on the London Times article "Kristi Noem spent $20,000 on horses for advert that got her fired/The contract for the Department of Homeland Security’s one-minute advert was worth $220 million — more than the budget for this year’s best picture Oscar winner."

69 comments:

bagoh20 said...

She was fired. Do they want a public hanging?
Imagine wishing for more outrage in our outrage culture. Yea, that's what we're missing.

Mark said...

Bagoh20 will surely apply this same logic towards money wasted or misspent on the left.

Temujin said...

She was fired.
The spending was a gnat on a cow's ass compared to the 'child care' and medicare fraud going on in multiple states. It was nothing compared to what the State of California has spent on their high speed rail, which to this point doesn't even have a car on a track.
At least Noem's video had viewers. Which is why she got fired. Most of Hollywood sends out awful tripe that no one but family of the producers watch.

In the meantime, Keir Starmer is arresting older citizens around the UK for the crime of Unapproved Thoughts about Muslims, or aborting babies. A bit more home focus and a little less TDS might help the UK survive as the UK.

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narciso said...

And she got 2, 000, 000 deported the once proud thunderer is a joke

baghdadbob said...

If Pakistani Rape Gangs happened in the USA, there would be an uproar, quite rightly. Yet in the UK Muslims Gangs and their cronies can do whatever they like, with impunity, and indifference from the public. And public criticism can lead to arrest and jail time. What is wrong with the British?

mindnumbrobot said...

$20k for horses for commercials doesn't seem entirely out of line, it's the $220 million advertising campaign that's problematic. Is the London Times saying the $220 million was for one commercial?

planetgeo said...

""What is wrong with Americans?"

Well, compared to arresting citizens for flying your country's own flag and protecting Muslim rape gangs who are attacking your daughters, I'd say you've got a much bigger problem, mate.

bagoh20 said...

"Bagoh20 will surely apply this same logic towards money wasted or misspent on the left."

Of course. What would you suggest be done if no law was broken?
I want the law followed, not ignored, not reversed, not overruled, but also not selectively used as a weapon.

Aggie said...

Look over there, across the water, a Squirrel !

gilbar said...

serious question:
how long?
how long would it take a Somali daycare center in Minn to run through $220 million?

narciso said...

How much did dhs spend to fly them in here

Enigma said...

I think the point is that the comment is self-contradictory oxymoronic mush. "If it happened here there would be an uproar." There WAS an uproar in the US, invalidating the rest of the comment.

"What's wrong with the Americans?" encapsulates the homebody, nanny-state psychology of the UK. They still b*tch and moan about the Roman invasion of 2,000 years ago. In WW2 they complained that Amercians were "overpaid, oversexed, and over here."

It's an evergreen and passive cultural blindspot / denial / projection. It's likely why they let the aristocracy continue as it has.

baghdadbob said...

The Ad campaign cost >$200m, not the Ad itself. And its purpose, to encourage self-deportation, was a success, saving the cost of Government-led deportations for the nearly 2 million people who took the offer presented in the Ad.

Iman said...

Rape gangs roam and groom, no British flags may be flown, arrests made for offensive language, the list goes on and on and all they’ve got is “what’s wrong with Americans?”

bagoh20 said...

The problem with Democrats is that they rarely get fired, and they often fail up, as with Gavin Newsom, who has failed dramatically at nearly everything he's tried except getting Democrats to vote for him, and that incudes the dead ones.
Blue cities and states are rife with failure and law breaking, and yet they stay blue. What reason do they have to do the right thing for a change?

FredSays said...

Wasn’t it Everett Dirksen that said, “A billion here and a billion there and soon you’re spending significant money “?

Earnest Prole said...

In Kristi Noem’s defense it’s not like she was running some kind of cryptocurrency scam.

Iman said...

Kinda ridiculous, innit.

bagoh20 said...

Sometimes the system works in small ways:
"Minnesota Election Judge PLEADS GUILTY to Letting Unregistered Voters Cast Ballots in 2024 Election"
"As part of a plea agreement:
Scouton pleaded guilty to one felony count of allowing unregistered voting
A second charge of neglect of duty will be dismissed
He now faces up to 5–10 years in prison and fines up to $10,000, depending on sentencing outcomes

https://www.thegatewaypundit.com/2026/03/minnesota-election-judge-pleads-guilty-letting-unregistered-voters/

narciso said...

The uk is iman as a long time admirer of what it was

narciso said...
This comment has been removed by the author.
bagoh20 said...

I don't know what it should cost to get fully penetrating national coverage of the DHS offer to leave voluntarily. I would expect it to be expensive. It may have been too much, but the result was a success. Her biggest mistake was lying about her boss approving the expense.

ronetc said...

I don't think there is even any track: CA "high speed rail, which to this point doesn't even have a car on a track."

rehajm said...

How much are the illegals costing us US every day? Sometimes you have to spend money to make it..

D.D. Driver said...

The spending was a gnat on a cow's ass compared to the 'child care' and medicare fraud going on in multiple states

Our waste and fraud is so much better than their waste and fraud.

Sad and pathetic. How can you say this shit with a straight face and not feel like a loser? At this point, you are dumber than a Biden voter. Sorry.

Peachypeachy said...

Fired.
Now all the lefties will arrive to say ‘how dare you” regarding the democrat party fraud in places like Minneapolis, Minnesota and Newsom’s California

Leland said...

A few things that don’t cause an uproar in the U.K.:
Rape gangs that targets young girls
Mass immigration (mostly illegal) that brings in more foreigners in 20 years than the previous 2000 years combined
More Admirals on payroll than ships in the Navy
Paying twice per kWh in the U.K. than US

Meanwhile in the US, the person responsible was fired and investigation is ongoing.

Mike (MJB Wolf) said...

When there is no sane voice on the left with the authority and to criticize wasteful spending then yeah, stupid shit like this happens without uproar. Face it, the party who is willing to overlook $1.7T in welfare frauds because it's "their people" doing the stealing has given away any moral authority for budget overruns.

Only OUR side criticized her spending.

Mike (MJB Wolf) said...

On the other hand Brit pols can rape with impunity and cover for rape gangs too, so there's that.

Mike (MJB Wolf) said...

1. She was not fired. She was reassigned to another project dear to Trump's agenda.
2. Trump approved the advertising budget because they wanted to promote the retooling of the CBP1 app from pro-immigration to self-deport portal.
3. What the advertisements actually did is raise awareness of Kristi's narcissism and love of cosplay (which lefty's LOVE in other lefties), while incidentally advising illegals to self-deport, "or we'll find you."
4. Every Trump voter I know cringed at the ads themselves and at the saturation-level frequency the ads played on every outlet available.
5. There still is no sane, budget-conscious voice on the Left today, not in the Democrat party nor the media nor the many many analysts of leftist persuasion.

Even our own dullards like Mark can only muster a weak and toothless whataboutism. No actual criticism of the alleged "government waste." LOL.

Peachypeachy said...

Democrat party fraud is everywhere. Impunity. Unpunished.
No apology. Just the way the leftist cultists like it.

rehajm said...

I still suspect she was part of multi player deal with the lefties to keep their illegal immigrant graft going. I don’t know what Republicans asked for in return- more bomb money? I dunno…

Brian McKim and/or Traci Skene said...

An "uproar," you say? Like when y'all found out your daughters were being pimped? That kinda uproar?

RJW said...

rehajm said...
“How much are the illegals costing us US every day? Sometimes you have to spend money to make it..”

It depends what you mean by “illegals,” since that term gets used pretty broadly for noncitizens.

But if we’re talking about immigrants in general, the long-term data doesn’t support the idea that they’re a net cost. Analyses like the one from the Cato Institute estimate a net positive on the order of $10–15 trillion over the past 30 years. That’s not trivial.

A big reason is that many pay taxes (income, payroll, sales, property through rent) while having limited access to federal benefits. So from a fiscal standpoint, they often contribute more than they draw.

There are real costs at the local level—schools, ER care, etc.—but overall the economic picture is positive, especially over time.

tommyesq said...

Is the London Times saying the $220 million was for one commercial?

According to The Hill (from March 23rd), "In total, the ad cost the group $286,137 to make, though the Strategy Group previously wrote on the social platform X that it received “$226,137.17 total for 5 film shoots, 45 produced video advertisements and 6 produced radio advertisements” as a subcontractor for Safe America."

So the $220 million (really $226 million) was for the production and airing of 56 different commercials on TV, radio and streaming services.

Dude1394 said...

Bull. The only uproar in London is when you post a mean meme. Or protest getting your daughters raped by immigrants.

Earnest Prole said...

In Kristi Noem’s defense it’s not like she ate the family dog she killed.

tommyesq said...

It depends what you mean by “illegals,” since that term gets used pretty broadly for noncitizens.

But if we’re talking about immigrants in general


The classic lefty canard - conflate illegal aliens with "immigrants in general" - in other words, with legal immigrants - to falsely suggest that illegals are a net positive for the country economically.

In actuality, the cost is high. As far back as 2013 (when the number of illegals was estimated to be around 22.5 million) the cost, calculated as services received minus tax contributions, was about $54 billion a year. At present the estimates are that there are about 18.5 million, so the cost certainly has not gone down. In May of 2024, the House Budget Committee held a hearing on the costs of illegals and pegged it as $150 billion, including costs incurred by state and local government as well as federal.

Skeptical Voter said...

Compared to much of what is going on in Britainistan, there's not a damned thing wrong with the USA.

Hassayamper said...

More Admirals on payroll than ships in the Navy

We are in the same boat, so to speak, or close to it. According to Grok there are between 220 and 300 one-star to four-star admirals in the US Navy, and about 292 "battle force" ships - the core combat fleet plus deployable logistics ships that usually accompany a battle group. (Obviously this does not count smaller non-ocean-going boats such as harbor tenders, tugboats, and RIB inflatables used by the SEALs).

By contrast, during World War II we peaked at 256 admirals overseeing over 6,000 major ships.

The ratio of admirals to enlisted sailors is now 32 times higher than it was in World War II. Not 32% higher, but 32 TIMES higher.

Big Mike said...

@tommyesq, are you making the same mistake the Times of London did? $226,137.17 is $226thousand, not $226>b>million.

Ambrose said...

London is full of horses on the government payroll. How much do they cost?

William said...

Kamala went through quite a pile of money, and she's still on the list of potential Presidential candidates. I guess you can argue that the money came from Democratic donors so the money wasn't (technically) government money. Kamala generated some annoyance for her self indulgence and excess, but quite a bit less than that endured by Noemi......Kamala wasn't British but in this global village that we live in, she was one of theirs, not ours. I like that Italian Prime Minister. She's kind of cute, and I'm glad she's one of ours. The Finnish one with the tattoo was definitely hot, but she was one of theirs.....I wonder who dresses the Italian one. She should use her position to start promoting Milanese fashion houses. Noemi should have had some kind of arrangement with Stetson or Levis.

RJW said...

Tommyesq @ 10:54, I’m not conflating anything—I’m pointing out that the economics depend on how you define the group and how you do the accounting.

If we’re focusing only on undocumented immigrants, then the analysis has to be consistent. Many of the higher “cost” estimates count state and local spending—like education and emergency care—but don’t fully credit the taxes paid (sales, payroll, property via rent) or the broader economic activity generated.

When both sides of the ledger are included, the picture is much more mixed, and far less negative than those headline numbers suggest.

So the real issue isn’t whether costs exist—it’s whether we’re looking at a complete balance sheet.

Leland said...

Hassayamper, those Grok numbers are interesting since 10 U.S.C. § 526 limits number of US Navy Flag Officers to 150.

hombre said...

London Times, eh? Londonistan is in England as I recall. England’s navy is two functioning destroyers and the country won’t protect its little girls or its Jews from Muslim predators. We ought not to pay attention to anything regarding governance from any source in that has-been nation.

Enigma said...

The military maintains that combat staff roles must be (1) self-sufficient, and (2) redundant. If a group of 5 ships gets attacked, each must know what to do. If 3 of those ships sink, the remaining crews and officers must know what to do.

They have 1, 2, 3, and X star officers to distinguish between peacetime regular order and random, local combat worst-case scenarios.

Combat-survival thinking contaminates all things in the military, and results in redundant civilian staff and contractors and analyses and functions. They also love to allow 'retired' staff to return or float around in irrelevant functions because they've paid their dues and are part of the team. DOGE? DOGE? DOGE?

Leland said...

Tommyesq… using the Hill’s numbers, then London Times is conflating the Ad’s production cost of $290k (rounding) to a movie’s production cost of $200m by adding in the Ad’s distribution and marketing costs, while not including into the movie production those same costs which are usually equivalent to production costs (+$200m).

It doesn’t make it better for Kristi Noem, but the London Times comparison is grossly misleading, some might say offensive.

n.n said...

A national campaign broadcast at market rates on ABC, CBS, NBC, Fox, etc. What was the ROI?

stlcdr said...
This comment has been removed by the author.
stlcdr said...

RJW said...
...

It depends what you mean by “illegals,” since that term gets used pretty broadly for noncitizens.
...

No it doesn't. It means exactly what it says: people who are in the country illegally. No one [sane and without TDS] is using it to mean 'non citizens' - except leftist trying to muddy the water and build a straw man argument.

mccullough said...

Did Noem shoot the horse?

Lazarus said...

Noem did get fired.

The commenter doesn't understand (or doesn't want to understand) how much outrage is manufactured and how often it's simply partisan and orchestrated. Perhaps as a foreigner she/he missed the fake charges and contrived prosecutions directed at Trump, and the way that Hillary Clinton and others skated away from charges and prosecutions, to the point where Clinton could mock the justice she'd avoided by selling "But her emails" merch.

boatbuilder said...

Chuck the serial killer is doing what lefties always do--pretend not to understand and change the subject.
Are you really so stupid that you don't think that just about everyone in the entire country knows and understands that illegal "immigration" (trespassing) is not the same thing as legal immigration? Only bad faith propagandists pretend otherwise.

Hassayamper said...

Leland, I didn't mention it, but Grok was knowledgeable enough to note the following:

Legal caps limit active-duty flag officers to about 150 positions (with some flexibility via joint-duty exemptions and operational needs), though actual numbers often run higher due to authorized billets and temporary assignments.

I don't know how that works. Are these retired admirals brought back to active duty for short term operations, or O-6 captains given a one-star brevet rank, or delayed retirements, or what?

Iman said...

“What reason do they have to do the right thing for a change?”

They won’t do it to save themselves, let alone the non-believers.

Calling the Democrat Party a “suicide cult” doesn’t even come close to how bad the mental illness is.

tommyesq said...

Big Mike said @tommyesq, are you making the same mistake the Times of London did? $226,137.17 is $226thousand, not $226>b>million.

I went back and looked at the original tweet by The Strategy Group that was cited in the Hill article, and found two things. First, you are correct in that they cited $216k, not million. Second, The Hill says that the Noem-rising-horses-Mt.-Rushmore ad cost $286k to produce, and (as near as I can tell) The Strategy Group performed some production services in connection with that and the other 55 ads and received the $216k for their work.

The article also says that DHS granted Safe America a $143 million contract "for the ad" and Safe America subbed at least some of the work to The Strategy Group. At this point, it is entirely unclear to me where the "$220 million" number came from, it appears to be entirely unsourced, and it is unclear whether the overall figure represents just the Noem-on-a-horse ad or the entire DHS ad campaign of 2025 (although I would note that ProPublica said in November that it was for the entire DHS ad campaigns of 2025).

tommyesq said...

RJW said If we’re focusing only on undocumented immigrants, then the analysis has to be consistent. Many of the higher “cost” estimates count state and local spending—like education and emergency care—but don’t fully credit the taxes paid (sales, payroll, property via rent) or the broader economic activity generated.

I agree, but at the same time it does not show the hidden costs, such as higher housing costs do to increased demand, lower wages (and thus lower tax revenues plus citizens having less money), weaker and overstressed school systems, higher crime, etc.

RJW said...

Tommy, are all real issues—but they’re not uniquely caused by immigration.

Housing shortages, wage pressure, and school strain are largely policy and supply issues. Immigration can play a role, but it’s not the root cause.

Back to “illegals”. I’m all for deporting any and every immigrant that entered illegally or has committed crimes. Somehow, legal asylum seekers, Dreamers, and the millions who’ve worked here for years who lost legal status at the stroke of Trumps pen are now being categorized as “illegals”.

Trump promised to deport the worst of the worse. That’s not what we’re seeing.

Enigma said...

@RJW: Trump promised to deport the worst of the worse. That’s not what we’re seeing.

You misunderstood. He promised to deport "the worst of the wurst." He doesn't like stuff like blutwurst, or knockwurst, or liverwurst, or bratwurst. But only the worst. Goole AI says:

Based on various rankings and subjective tastes, the "worst of the wurst" (sausage) can vary, but often includes items like liver sausage (Leberwurst), spreadable pig fat (Griebenschmalz), or lower-quality processed sausages like Gelbwurst. While Currywurst is sometimes criticized as childish or low-quality by some, it remains popular.

Lowest Rated Wursts: According to TasteAtlas ratings, some of the lower-rated sausages include specialized or highly processed types like Norway's Morrpølse or certain types of German blood sausage.

Controversial Choices: Griebenschmalz (spreadable fat) is often considered an acquired taste or unhealthy, sometimes described as a "race to the grave".

Subjective "Worst": Many people find liver-based sausages (Leberwurst) or extremely gelatinous sausages to be the least appealing.

TasteAtlas rankings actually show most German sausages are highly regarded, so the "worst" is often a matter of personal preference regarding texture (like spreadable or high-fat sausages).

Lance said...

@Hassayamper

Your point is well taken. But one quibble...

Pre-war numbers would make a better (albeit still not perfect) comparison to today. As best as I can find data, the US Navy had 90-100 flag rank Admirals in 1940, to command ~450 "battle force" ships (battleships, carriers, cruisers, destroyers, submarines, tenders, oilers and transports), for a ratio of 1 admiral to every 4.5 combat ships. That's higher than your later wartime ratio of 1 admiral to every 23.5 ships.

But to your point, both ratios are much lower than the current 1:1 admirals/ships. Which prompts the question: does the US Navy have too many admirals, or not enough ships? In 1940, Congress and the Navy agreed the US did not have nearly enough ships to fight a two-ocean war, and rushed not only to build ships, but to buy and equip civilian ships to create the massive logistics trains across the Atlantic and Pacific. But once the bombs fell at Pearl, they also agreed that, while needing more admirals, they also needed to retire or push aside many of the admirals they had.

Mason G said...

"No one [sane and without TDS] is using it to mean 'non citizens' - except leftist trying to muddy the water and build a straw man argument."

Leftards use language to obfuscate, not communicate.

john mosby said...

Hassayamper: "there are between 220 and 300 one-star to four-star admirals in the US Navy,....By contrast, during World War II we peaked at 256 admirals overseeing over 6,000 major ships."

Note that the number of admirals is about the same. This can be traced to the expand-o-force idea from the Cold War: that we would have to grow our force for another WW2-style protracted conventional conflict. But to avoid the painful lessons learnt in the early stages of WW2, we needed to have the leadership structure for a larger force already in place.

Of course, we have since learned there are several things wrong with this. First, a protracted conventional WW2-style conflict is damned unlikely: we might have a protracted counterinsurgency, like VN or the GWOT; or we might have a very short small-scale conventional war, such as the initial invasions of IRQ and AFG, or what seems to be happening in Persia; or we might have an incredibly short thermonuclear war. None of these scenarios requires a gigantic force with mass quantities of generals and admirals.

Also, our military culture can't abide idleness - even/especially in the highest ranks. Those 'extra' flag officers aren't going to sit in 'Break in case of War' pods and quietly read about old battles, and maybe come out every few months for tabletop exercises. No, the taxpayers are going to demand actual work from them, as will the officers themselves. So they will create work, for themselves and for the subordinates they garner to show their importance.

And of course the irony is that we didn't win WW2 with the prewar crop of generals; we won it with the Eisenhowers, Pattons, and Bradleys: the middle ranking officers who had accumulated the years and the reps, and who had read everything and traveled to other countries and wars to see how other people were doing it.

And the current career system absolutely prevents us from growing an Eisenhower, because it requires officers to do one assignment at each level then move up (or out). So everyone from butter bar to four star is doing his current job for the first time.

Haven't heard much about Hegseth trying to change officer career management. So much of it is hardcoded in statutes that it would require mobilizing the Congress, most of whom are not veterans and so have never been on the receiving end of this system. CC, JSM

Clyde said...
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Clyde said...
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Clyde said...

This year's Best Picture Oscar winner didn't get anyone to self-deport, so I'll take Noem's ad for the win.

Jim at said...

Our waste and fraud is so much better than their waste and fraud.

It's a matter of scale, asshole.

Big Mike said...

bagoh20 said...

She was fired. Do they want a public hanging?


The Times of London would bitch about that too, if it had happened. When your job as a journalist is to bitch about the United States then you write nasty articles about the United States. That's what you are paid to do so that's what you do. And if you write "millions" when the right word is "thousands," well what are three orders of magnitude between consenting adults?

Contrast Noem's termination with the "Asian" (Muslim) rape gangs that operated with impunity in British cities such as Aylesbury, Banbury, Bristol, Derby, Huddersfield, Manchester, Newcastle, Oldham, Oxford, Peterborough, Rochdale, Telford, and other municipalities. How many police officers ignored (and sometimes even cooperated with) the sex abuse gangs, and how many of them were fired? How many judges cooperated with the sex abuse gangs and how many were disbarred? How many politicians were dropped by their parties in the last election? Brits have no business complaining about Trump, do they?

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