I got there via Metafilter, where gloriouslyincandescent says "I'm just going to be sad for this lady when kraft PB singles come out, sell like hotcakes, and she makes nothing off it" and 41swans says "It has already happened, gloriouslyincandescent," linking here....
The Metafilter post got it from The New Yorker, "Lessons from the Worst Food Hack of 2017," and I've got to give the writer Hannah Goldfield credit for taking this sticky glob of internet goo and rolling it out into a form that may or many not be more aesthetically pleasing in the consumption phase....
There is reason to be skeptical, in general, of the food “hack,” with its dystopian Silicon Valley associations: the idea that we must constantly be driving toward making time to get more done, flawlessly, as if we’re not doing enough already. Having said that, I have a confession to make: I’m a glutton for kitchen tricks, kitchen gadgets—kitchen hacks, if you must call them that—whose appeal is older than humans themselves. After all, Jane Goodall launched her career by observing that chimps were doing something amazing in the proverbial kitchen, poking twigs into the openings of termite mounds, then pulling them out covered in insects, which they sucked off like chunks of grilled meat on a kebab. As for Homo sapiens, both Charles Darwin and the Harvard biologist Richard Wrangham have argued that the human ability to make fire and use it to cook is one of our fundamental attributes. What is the act of feeding ourselves in general, really, if not a series of hacks?
Posts
19 comments:
when (peanut butter) singles come out, sell like hotcakes
Do hotcakes sell like peanut butter, too? Actually, do hotcakes even sell all that well? Don't people usually ask for pancakes instead?
Mental Floss on "selling like hotcakes":
While the word “hotcake” dates back to the late 17th century and ”pancake” first appears in England around 1400, this phrase, with the figurative meaning “to be in great demand,” didn’t appear until around 1840 and there’s no evidence of a great hotcake demand that might have led to its creation. Instead, etymologists are left to assume that since hotcakes have always been popular at events like county fairs and church socials, where the crowd greatly outnumbers the culinary staff and the cakes often sell as fast as they can be made, the term was coined and spread through popular usage.
An alternate explanation is that in Britain, Canada and Australia, pancakes are traditionally eaten on Shrove Tuesday, the day before Ash Wednesday and the beginning of Lent in the Christian calendar (Americans know it as Fat Tuesday) because it is an occasion for using up all the fat, butter, and other ingredients that people plan to deny themselves during Lent. In anticipation of 40 days of ritual fasting, the pancakes are gobbled down quickly and effortlessly, even if they’re not literally being sold.
Kind of like the America's Test Kitchen recipes which are often so over-engineered. It's always "world's best this" and "world's best that." Then you make the recipe and take the time to do the extra steps and add the extra ingredients and the food turns out pretty good or just ok. Don't get me started on crock pots - the food is always bland and overcooked (except maybe applesauce).
Do you think she has a job outside the home?
I refrigerate my bread. That keeps the spreading of the peanut butter from "ripping" my bread. If that is even generally a problem.
That's her fifth plastic cup of chardonnay at the beginning of the video. Mother's little helper.
Goodall and her chimps are nothing compared to crows Crows vs. Chimps
Why not just teach your kids to make their own sandwich? Wouldn't that be better in the long run?
For my sins, I worked many years in the food industry. The real money was in 'value added' foods which relieved the consumer of the simplest tasks.
I subscribed.
"Hack" is the new and improved "new and improved"
There's no greater joy in life than reading the dopey responses of people who don't realize they're being trolled -- in this case, by a thirty-ish Chardonnay-swilling bleach-blond parody of a well-off white woman trying to stave off boredom.
Is peanut butter with honey and chocolate sprinkles an actual thing or am I also being trolled?
That is precisely the point. I'm a sociologist; sampling error on this one is quite low; this genre is cold after one or two episodes.
It's simply stupendous to watch.
JAM SLICES!!
this actually makes sense if you have young children who make their own sandwich, as any mom who had to clean peanut butter off the kitchen floor/wall/table/ceiling after the kids decided to get their own snacks can tell you.
Earnest Prole said...
There's no greater joy in life than reading the dopey responses of people who don't realize they're being trolled -- in this case, by a thirty-ish Chardonnay-swilling bleach-blond parody of a well-off white woman trying to stave off boredom.
11/12/17, 2:38 PM
Sucks to be you then.
And by the way, using the same word all the time, like "dopey" or "loose," loses you much credit for IQ with the hostess.
Post a Comment