He fills out a box with keywords. Is that to help the headline writers because they can't be bothered to read the article? Or can't comprehend it well enough to write a headline?
I don't see how just listing keywords will improve search results. SEs stopped looking at the keyword tags in the html because of spammers. If they look at keyword tags now, they'll stop because it's too easy to manipulate.
I get emails from people complaining about the PR of the page they were placed on, keywords in the text, or the anchor text of the link. They all seem to think that this one thing will make or break their ability to place high and get traffic. They are all wrong. The SEs' algorithms are too complex to be influenced for long by one thing.
In the end, only one thing matters and that is having quality content.
Funny that they think they have a brand to protect. Seem to me that the Times and the WaPo have done a pretty good job of selling out that brand with their slanted stories and their obvious cheerleading for a particular party even in the news stories. I think that people are getting tired of being shoveled the krep along with the story and even then who knows if the story is right. Reminds me of when Clinton had the heart surgery and Bush wished him well at a gathering. The AP put out the story that the people laughed and cheered that Clinton had a heart attack. Those in attendance, including those who had recorded the speech, said it never happened at all and that it was all a big lie. Or the time the LA Times had the story about Ambassador Bremer leaving Iraq and that he never spoke to the Iraqis while at the same time CNN was broadcasting the speech Bremer gave to the Iraqi Parliament when he was leaving. A month later and the LA Times still had not corrected the story.
Until the media changes that, no matter how many little boxes they fill in to reel in the public will get them back their reputation. It is pretty much shot right now.
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17 comments:
no amount of key words will differentiate between the two. good luck.
'Breasts' is the only keyword needed.
no amount of key words will differentiate between the two
Between "lady" and "gaga"? I agree.
About 10 years later they are just getting around to figuring out search key words?
and then they wonder why they are losing business.
Later in the article: "Naturally, those who grew up as analog reporters wonder: Is journalism becoming a popularity contest?"
When was it not? Was there a time when papers didn't care whether they were printing stories in which their intended readers would be interested?
Damned internet, presenting the public with thousands of options that they never had before.
Newspapers should get rid of assignment editors and just let the reporters pick their own stories [like a blogger does].
Howard Kurtz has breasts?
Oh, differentiate. Yeah Ann has them too. Nevermind.
Agree with Pogo about teh boobies.
Along those lines I've noticed that both the Daily Beast and the DC have at least one "titillating" story.
(Titillating, an interesting word. As a kid I assumed the root was "tit" and hence the meaning of the word.)
PS:
FYI
from Dictionary.com
Origin:
1610–20; < L tītillātus, ptp. of tītillāre to tickle
(that makes me titter)
He fills out a box with keywords. Is that to help the headline writers because they can't be bothered to read the article? Or can't comprehend it well enough to write a headline?
I don't see how just listing keywords will improve search results. SEs stopped looking at the keyword tags in the html because of spammers. If they look at keyword tags now, they'll stop because it's too easy to manipulate.
I get emails from people complaining about the PR of the page they were placed on, keywords in the text, or the anchor text of the link. They all seem to think that this one thing will make or break their ability to place high and get traffic. They are all wrong. The SEs' algorithms are too complex to be influenced for long by one thing.
In the end, only one thing matters and that is having quality content.
Funny that they think they have a brand to protect. Seem to me that the Times and the WaPo have done a pretty good job of selling out that brand with their slanted stories and their obvious cheerleading for a particular party even in the news stories. I think that people are getting tired of being shoveled the krep along with the story and even then who knows if the story is right. Reminds me of when Clinton had the heart surgery and Bush wished him well at a gathering. The AP put out the story that the people laughed and cheered that Clinton had a heart attack. Those in attendance, including those who had recorded the speech, said it never happened at all and that it was all a big lie. Or the time the LA Times had the story about Ambassador Bremer leaving Iraq and that he never spoke to the Iraqis while at the same time CNN was broadcasting the speech Bremer gave to the Iraqi Parliament when he was leaving. A month later and the LA Times still had not corrected the story.
Until the media changes that, no matter how many little boxes they fill in to reel in the public will get them back their reputation. It is pretty much shot right now.
Howard Kurtz has breasts?
Well, he's certainly a boob...
Advice to Ann:
Don't mess with Lady Gaga.
Jungle Jim
Provocateurjim/blogspot.com
I think that a link to WaPo would preclude 65% from clicking in the first place.
"Howard Kurtz has breasts?"
I always thought he was a pussy.
"Lady Gaga remains silent."
Finally.
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