April 4, 2004

Please, guys. Please read the Styles Section. Once again, the NYT makes an all out bid to get guys to read the Styles Section. This time, it's a giant front page article headlined "The Very Long Legs Of 'Girls Gone Wild.'"

Interesting business angle: GGW is a $100-million a year business. Do they pay the "girls"? "Occasionally we pay if they ask, but 95 percent of the girls just get a tank top."

Interesting legal angle: the founder of GGW, Joe Francis, is being sued by the Federal Trade Commission for deceptive business practices and is being prosecuted in Florida, charged with "racketeering, obscenity and enticing underage girls to expose themselves and engage in sex acts."

But this is the Styles Section, and the big colorful photo on the front page shows the "girls" having nothing but fun. There's also a nice little picture of Francis posing in front of his swimming pool.

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