January 16, 2024

Trump's secret: hats... always hats.

Much of the Trump campaign’s focus was on enlisting 'caucus captains,' devoted supporters who agreed to recruit 10 friends and neighbors to caucus for Mr. Trump. To incentivize them, the campaign offered signed hats and chances to meet the former president. The campaign held trainings for caucus captains at its headquarters, where it taught them the ins and outs of caucusing so the captains could pass their knowledge on to new caucusgoers.... At his rallies, caucus captains and volunteers collected information from attendees, and the campaign followed up with emails, phone calls and text messages.... The campaign... deployed educational videos — one with a cartoon blob named Marlon, the other with Lara Trump, the former president’s daughter-in-law — that offered step-by-step instructions to first-time caucusgoers.

Hats and simple cartoons — here's that Marlon thing — maybe politics is far simpler than anybody but Trump understands.

ADDED: Political hats are a big topic. There are metaphorical hats — the hat that you throw into the ring, the white hat that designates the hero. And there are literal hats, like the shockingly powerful MAGA hat. And remember pussy hats? To go back in history, there's the liberty cap.

And look, here's a liberty cap, atop the flagpole, in The Great Seal of the State of Iowa:

23 comments:

rehajm said...

Haha - That Marlon pencil animation looks like Obama’s ‘Julia’ animation or every graph and chart printed in The Nation. Looks like Team Trump tricked a few Democrats….

Money Manger said...

We hosted some European graduate students over the weekend—kids of friends—who just arrived to start semester classes today. One asked where she could get a MAGA hat, to have as a cultural icon rather than make a political statement (they are all naive about much of US politics). We offered to get her one on-line, but cautioned about never, ever wearing it on her New York City campus. It was hard to get her to understand the danger, and intolerance she would encounter.

Christopher B said...

I'm trying not to be too snarky but wasn't the DeSantis ground game supposed to be *his* secret weapon?

typingtalker said...

A pyramid scheme is a business model that recruits members via a promise of payments or services for enrolling others into the scheme, rather than supplying investments or sale of products.

Pyramid Scheme

Mr. Forward said...

Acclimated Iowans didn't listen to all that nonsense about record cold from effete "journalists". MAGA hats have earflaps.

rehajm said...

He’s a gwunka in a bunkakwunk in Eskimo…if you don’t look too hard.

Narayanan said...

does caucusing turn one into caucusian?

Darkisland said...

But on that day, Lyndon Johnson made a mistake.

He hadn’t made many, at least not in politics. If a single credo had guided his career, it was a belief that, as he was constantly telling his assistants, “If you do everything, you’ll win.” He was constantly drumming that adage into his aides, and the evidence of his life indicates that he had drummed it into himself. For more than ten years, at every stage of his career, he had done “everything,” had worked unceasingly—as one assistant put it, “night and day, weekday and weekend.” For more than ten years, in addition, he had planned and schemed and maneuvered, trying to leave no stone unturned, cautious and wary at every step.


Robert Caro "means of ascent"

Our president emeritus seems pretty single minded and seems to be doing everything to win

John Henry

chickelit said...

The phrygian cap, also know as the liberty cap, has a very long history in politics. I mentioned it years ago in a blogpost post I wrote about Wisconsin politics: See footnote 1: link

cfs said...

Trump's campaign hats did the trick! Why has no other candidate thought of such a thing? I bet if the Biden campaign had Biden/Harris hats you would see people wearing them everywhere!

Quaestor said...

If a man wore a hat shaped like a phallus, he’d rightly be derided as a dickhead.

The liberty cap was a popular image in the revolutionary era and appeared in the heraldry of several of the original Thirteen states, but not as an actual piece of headgear especially after the French sans-culottes established it as a symbol of psychotic violence.

Leftists have always feared the MAGA hat because it directly refutes their foundational goal — to make America powerless in the struggle against Marxism.

Breezy said...

Apparently the Democrat version of a hat is an N95 mask.

(Credit goes to a comedian who recently teased an audience member about her mask, paraphrasing - Are you really sick or letting us know who you’re voting for?)

gilbar said...

i'm embarrassed to admit, i'd never noticed our liberty hat on our seal.
Makes Sense though: Our Liberties We Prize, and Our Rights We Will Maintain

n.n said...

And remember pussy hats?

That's so genderist.

Now (no pun intended), cat in a hat, on the other hand, is sex inclusive... green eggs and ham.

Mr Wibble said...

I'm trying not to be too snarky but wasn't the DeSantis ground game supposed to be *his* secret weapon?
-----

DeSantis should hopefully have a future in politics after this primary. The people who ran his campaign and Never Back Down... shouldn't. It's pretty clear that a lot of money was squandered.

Danno said...

My former state, Minnesota, is dropping their classy historic flag that is similar to Iowa's and they have had a contest to create a supposedly nonoffensive one to replace it, thanks to the Democrat trifecta holding office up there. The new one looks like it was designed by a committee of kindergartners.

EAB said...

Who knew that Trump had such a good ground game? If his organization in Iowa is any indication of his organization elsewhere, that’ll be interesting. Each state is different. The actual campaign work…the organizers, the local team who lives and breathes in the state(s)…is the most interesting aspect of campaigns.

Bob said...

I was distracted by the Iowa state motto, which seems mangled in the banner on the flag. I had to look it up: Our Liberties We Prize and Our Rights We Will Maintain.

Dude1394 said...

Trump has been around actual workers for most of his life. Certainly he is the closest thing to a common man ( even though a billionaire ) that we have had as POTUS since Carter. At least in modern history.

He sees a LOT of people in hats, talked to them, know they like them, wear them as their symbols and support models.

Bruce Hayden said...

“We offered to get her one on-line, but cautioned about never, ever wearing it on her New York City campus. It was hard to get her to understand the danger, and intolerance she would encounter.”

Definitely a not the case in Las Vegas. It’s long been a unionized Blue Collar town, with most of the Dems (and, thus, election fraud) in the state. We live in the Trump property there, so I have a selection of Trump hats (I try to color coordinate my outfits).By now, I am used to compliments on my hats. But this last Saturday at Costco it was even more noticeable - 3 compliments on my hat, and someone telling me that “He will be back”.

But the hats aren’t new. 4 years ago, they were quite request in Phoenix, which is why most everyone knew that the Dems had stolen the election there. No one was wearing anything that identified them as Biden supporters. No one.

But that gets maybe to the point. MAGA hats show solidarity. The (AZ) Republic or the (Las Vegas) Review Journal may try to tell you that Trump doesn’t have a chance, and the Dem (FJB?) is a shoe in. But then you see a bunch of Trump hats, and you know that they are lying, cheating, POS’s. And, coincidentally, they also now are showing that they don’t believe that FJB legitimately won the election in 2020. Polling is now showing that a majority in this country now believe that. Every red MAGA hat tells everyone that they don’t believe it either.

JAORE said...

When will the left label Trump the "Mad Hatter"?

Not as powerful as Pedo Joe....

John said...

What mountains can anyone see from Iowa?

Old and slow said...

I don't wear hats, but I did take take the unprecedented (for me) step of putting a magnetic "Trump 2024" sticker on my Jaguar this morning. It will invite scorn and ridicule from some friends and family, but the more public support there is for Trump, the more people will feel comfortable voting for him. I'd prefer the jumpy Indian Vivek, but I'd vote for damn near anyone over Biden, and Trump was robbed last time.