Nobody articulates conservatism as clearly and passionately as Rush Limbaugh. He'd be the first to acknowledge that he couldn't win a national election. The true blue real conservative Republicans need to understand is that, despite what they think, most Americans don't think the way they do. They'll never elect a Dennis Kucinich on the left, and I don't believe they're gonna elect a Ted Cruz on the right. The only reason Barack Obama, who's more liberal than all of them, got elected, wasn't because of his politics, but because he created a cult of personality, and that's what the Republicans need, a real conservative with a great personality, and those people are hard to come by.That's a very high standard of great personality: the Barack Obama standard. A personality upon which you can build a cult of personality. But the point is: America wants moderates, and they only deviate when bamboozled by someone with an over-the-top great personality. Such folk are hard to find, and it's a good thing too.
That was quoted on Rush Limbaugh's radio show yesterday — unsurprisingly. (Rush loves to play clips that call out his name._ Rush takes Goldberg to be saying Republicans — including and especially Rush — have off-putting personalities. Rush believes himself to have a great personality, and he also thinks — one of his most often-stated beliefs — that Americans do want a true conservative.
The reason I couldn't win is that I've been demonized. My reputation has been demonized and assaulted for 25 years. And even had I chosen on each occasion to respond to it and to try to defend it, it wouldn't have mattered, because I woulda still been a lone wolf. The truth of the matter here is, it's not conservatism that can't win. It is that conservatism has been so ogre-ized and so demonized by an alliance of the Democrat Party and the media.