Nothing like a complex slurry to start a conversation. You go first. No. Wait. I'll go first. The men — all white Brits — were shown 5 female images, all the same except for breast size. The most common answer was to say that the one in the middle was the best. James Hamblin, the Atlantic's Health editor, takes that to mean that "The most-preferred breast size is 'medium.'" They were taking a science-y survey, so deference to authority and desire to be socially acceptable would be an influence along with real-world sexual preference. These same men were tested on:
Attitudes Toward Women Scale (sample prompt: ''Intoxication among women is worse than intoxication among men.'')The scientists found "men who more strongly endorsed benevolently sexist attitudes toward women, who more strongly objectiﬁed women, and who were more hostile toward women idealized a large female breast size." Were these men really the ones who "idealized a large female breast size," or were they simply the ones who didn't feel as strongly compelled to moderate their opinions to conform to the perceived demands of polite society?
Hostility Towards Women Scale (sample prompt: ''I feel that many times women ﬂirt with men just to tease them or hurt them.")
Benevolent Sexism subscale of the Ambivalent Sexism Inventory (sample prompt: "Women, as compared to men, tend to have a more refined sense of culture and good taste.")
Here's the study, ludicrously titled "Men’s Oppressive Beliefs Predict Their Breast Size Preferences in Women."