It's also weird in that it shows Romney making his harshest attacks on Obama.
It's also dishonest. The idea is to portray Romney as a hypocrite for attacking Obama when he also makes attacks. But the material at the beginning — "Is this the level that the Obama campaign is willing to stoop to? Is this up to the standards expected of the presidency of the United States?" — refers to the Obama campaign's making deceptive statements about Romney and Bain Capital. Has Romney ever lied about Obama? Has he ever made statements that are proven false without correcting them and apologizing? That's the comparison that needs to be made. That's what Romney said was beneath the standards of the presidency.
ADDED: I was curious about Romney's statement — in the ad — that Obama wanted to make America a "less Christian nation." I found this:
In February, Romney criticized the relationship between Obama and the Rev. Jeremiah A. Wright Jr. in a radio interview with Sean Hannity. Hannity had played a clip for Romney in which Obama had said “given the increase in diversity” in America, “the dangers of sectarianism are greater than ever. Whatever we once were we are no longer a Christian nation ...“ Hannity abruptly cut off the clip there, editing the president’s quote in a manner that distorted its meaning, and asked Romney for his thoughts.
“I think again that the president takes his philosophical leanings in this regard, not from those who are ardent believers in various faiths but instead from those who would like America to be more secular,” Romney told Hannity in that interview. “And I’m not sure which is worse, him listening to Rev. Wright or him saying that we must be a less Christian nation.”
Asked Thursday what he had meant when he said President Obama was trying to make America a less Christian nation, Romney said he could not recall the context of the remarks.
“I’m not familiar precisely with exactly what I said, but I stand by what I said, whatever it was,” he told reporters at the hastily scheduled press availability to respond to the New York Times report. “I’ll go back and take a look on what was said there. The focus of my campaign is going to be, as I’ve just suggested, on the future and on who can do best to build an America that has great promise and great opportunity for fulfillment of dreams.”
He declined to respond to a question about whether he believed President Obama’s world view was shaped by Rev. Wright and whether he saw any evidence of Wright’s influence in his policies....
In the February radio interview, Hannity cut off the president’s statement mid-sentence. In the full quote, the president did not say that the United States is no longer a Christian nation; he said that the nation is made up of Christians, people of other faiths and nonbelievers.