"How many Americans even know what color the ribbon is for prostate-cancer awareness?"

From "What Does It Take to Get Men to See a Doctor? Men in the U.S. live six fewer years than women. One clinic is trying to persuade men that getting checked out could save their life" (NYT).

Toxic masculinity” has become a catchall term.... But when researchers first began using the term, they meant something narrower and more specific: a culturally endorsed yet harmful set of masculine behaviors characterized by rigid, traditional male traits, such as dominance, aggression and sexual promiscuity. Men trapped in this man box, as it is sometimes called, are less likely to seek medical care and are more likely to engage in risky behaviors detrimental to their health, such as binge drinking or drug use.... Even seemingly positive attributes associated with traditional masculinity, such as providing for one’s family... can have negative health consequences. They may put work ahead of addressing medical concerns.... Or they may take on dangerous jobs or work extreme hours. But why do some men hold so tightly to these cultural notions about masculinity that lead them toward worse health? The answer may be traced to how fragile manhood itself can feel....