"So what transformed politics this time around? The rise of the Web log, or blog. The commentary of bloggers — individuals or groups posting daily, hourly or second-by-second observations of and opinions on the campaign on their own Web sites — helped shape the 2004 race."
From "The Revolution Will Be Posted," NYT, November 2, 2004.
I'm just indulging in some haphazard nostalgia. Remember when blog was the revolution and mainstream media tried to seem with it by getting the bloggers to come over and stomp around for a short spell? Now, they just embed tweets. More efficient. Less messy.