"Hermie, Hermie, we cannot actually turn people away. That's discrimination. We just have to, like, you know, glare at them and make them super-uncomfortable and bully them until they leave of their own volition."Hermie reacts:
"From now on, anybody walks through that door with a bun on top of their head or tattoos that were not acquired on a naval adventure on the South Pacific, we treat 'em like a hippie at Disneyland in '68. This is a haven for normal people — working men and ladies... We're taking back the night. You're either with me or against me."Shoshanna seems to have come up with the hipster-hate theme as a marketing gimmick to counter the competition from the extremely hip coffeeshop across the street (Helvetica). She's following the "lean in" advice Hermie found in that book by Sheryl Sandberg. Later, Hermie tells her he needs her to "lean out" a bit, because she's too intense. But he likes the money that's been coming in under the hipster-hate branding, which the NYT and some of the customers might think of as ironic, but Hermie is an older guy — the actor who plays him (who I remember from the old MTV quiz show "Remote Control") is 58. Hermie seems to be getting excited by the theme unironically.
The interplay between these 2 characters is wonderful. Is Hermie some kind of stand-in for Zosia Mamet's father David? In the final scene, closing the coffeehouse for the night, Hermie and Shoshanna dance to the evocative old voice of Frankie Valli singing "Can't Take My Eyes Off You." I had to puzzle over whether that counted as sexual harassment in the workplace, but I backed off — influence by retro-ishness and my idea that Hermie and Shosh were like David and Zosia — into the view that they were like a father and daughter at a wedding. Isn't "Can't Take My Eyes Off You" an iconic wedding song?
As for those hippies in Disneyland in '68... like many of the things we remember from the 60s, it happened in the early 70s:
August 06, 1970. A bizarre occurence takes place at Disneyland when 750 "Hippies" and "Radical Yippies" infiltrate the park, and take over the Wilderness Fort. They raise the Vietcong flag and pass reefers out to passersbys. Later, they march in a Main Street parade, and sing their own lyrics to "Zipadee Doo Dah" ("Ho, Ho, Ho Chi Mihn is going to win..."). More conservative park guests try to drown them out by singing "America the Beautiful." Before the confrontation can heat up, a platoon of Anaheim Police officers in full riot gear pour into the park from backstage areas! A riot is adverted and Disneyland vice president of Operations Dick Nunis orders the park closed at 7:10 PM. For many years afterward Disneyland will selectively enforced a "dress code" at the park, occasionally refusing admission to "long-haired hippies."Look at the ads in the NYT next to the story about the great hippie invasion:
What a fabulous moment in movies: You've got the iconic hippie movie, "Easy Rider," the iconic racial comedy "Watermelon Man," the iconic military movie "Patton," and — tucked in there cozily in the corner — "Rosemary's Baby" (7 years before Roman Polanski committed rape) and "Tales for Males" (2 decades before Hollywood began making its movies about gay men).