A pop culture question asked by NPR music critic Ann Powers. Tomorrow doesn't know and I don't know. I could hazard a guess. I don't watch "Mad Men," but maybe Draper isn't the kind of guy who's in the mood to "lay down all thoughts" and "surrender to the void." Regardless of whether "it is shining" or it was shining back in the 1960s, why did Americans ever willingly consume that lyrical nonsense?