So here, as it was — per Conan — intended:
Something about the way Shatner peaks at "north" had me not laughing — as intended — but thinking about Glenn Gould's "The Idea of North." I can't find the audio on line, but it's here, along with 2 other things, on a CD that I have listened to many times and highly recommend.
Here's 10 minutes of Gould talking about it:
"The Idea of North" is also one of the "short films" in "32 Short Films About Glenn Gould," which, you may have noticed, has always been listed in my Blogger profile as one of my favorite films.
Here's the scene in the movie where Gould — who puts ketchup on his scrambled eggs — is getting the inspiration to do sound montages: