"We don’t have any literature that says he made the painting for Tiffany... But we know a little bit about Basquiat... We know he loved New York, and that he loved luxury and he loved jewelry."

"My guess is that the [blue painting] is not by chance. The color is so specific that it has to be some kind of homage. As you can see, there is zero Tiffany blue in the [ad] campaign other than the painting... It’s a way to modernize Tiffany blue."

Said Alexandre Arnault, a communications vice president at Tiffany, quoted in "Basquiat’s friends ‘horrified’ by Beyoncé and Jay-Z’s Tiffany campaign" (NY Post). 

I was going to quote the expressions of horror by Basquiat's friends, but when I got to Arnault's defense of Tiffany, I saw that those expressions were surplusage. You've heard the phrase "The best defense is a good offense." But sometimes the best offense is a bad defense. Defense is self-serving, so when it works against you, it really works. 

Jean-Michel Basquiat died of a heroin overdose 33 years ago at the age of 27.

But Beyonce and Jay-Z are living well and posing artfully....

It's all so stilted, this "modernization." To my eye, Jay-Z is a tribute to the Maxell blown-away guy of the 1980s...

... and Beyonce is a tribute to John Singer Sargent's "Portrait of Madame X":

Not too "modern." 

Then again I could be wrong in my mental associations. At least they are — unlike Arnault's idea that Basquiat mixed that color blue to say "Tiffany!" — unaffected by commercial interests.