"New ‘objective’ CNN appears to be making itself objectively rightwing."

That's the headline for a column in The Guardian by Arwa Mahdawi.

Earlier this year Chris Licht became the new CEO of the cable network and... met with lawmakers who had become wary of cable news and promised them that CNN was moving away from “alarmist” programming towards more neutral, objective reporting.... 

The way CNN is going I wouldn’t be surprised if they make Trump their new election integrity analyst next week.

CNN's new president Chris Licht wants staff to staff to stop saying "big lie" and just say "Trump election lie" or "election lies."

Mediate reports.

On a Tuesday conference call with management and show executive producers, Licht was asked for his thoughts on 'the big lie'.... According to a source, Licht argued that using “the big lie” makes the mistake of adopting branding used by the Democratic Party, thereby weakening the objectivity of the network....

That is, the problem is not the blithe evocation of Hitler, but the similarity to Democratic Party branding. To denounce the Hitler analogy would be to impugn the Democratic Party. Licht apparently just thinks CNN is better off looking less partisan.