We're told "spinach could look more black, because there’s less energy reflecting off it." And to keep the food from looking bad, it is "plated cheekily."
This gets my "redness" tag, and for the first time, I'm noticing that sounds like a symptom.
१ ऑगस्ट, २०२३
"Restaurants across the United States are opting for red lighting as a way to sell intimacy, danger and, sure, food."
That's the subtitle of the NYT article "Meet the Latest Dining Aesthetic: Darkroom-Core" — about restaurants lit entirely with red lighting, making it hard to read the menu and hard to see what the hell you are eating.
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Well, this is stupid.
My alter ego persona "Red Ruffinsore" nods. "I'd put some ointment on that myself," he says to no one in particular.
Who here goes to dinner seeking intimacy and danger? I suspect the misbegotten hand of Edward Bernays is a bit too clever for purpose in this case.
Joe Biden started the trend with his Dark Brandon impression of Der Feuhrer that night. Do they also post Marines at the door and give the specials while waving clenched fists in the air and spit shouting?
I suspect this is intended to be a fabu spot for twentysomethings but try to visualize the general population i.e. old people struggling to read the menus. Phone lights come out, then they don't know how to turn them off. The wife starts yelling...What a shyte show....
"Darkroom Core" -- hahaha. Everything must be x-core now.
I associate red-lit restaurants with cigarette butts in ashtrays and questionably cheap food. It was a way to hide the roaches.
Serious Question... WHY?
Darkrooms are yellow these days, the light that variable contrast print paper is not sensitive to. Red was in old days of orthochromatic film.
All industries, but particularly trend-following industries such as food and fashion, do shit like this.
Blatantly terrible ideas that will nonetheless prop up a solid year of high-spending of the trend conscious before being discarded in the dustbin of history.
"This gets my "redness" tag, and for the first time, I'm noticing that sounds like a symptom."
They got a salve for that.
"I associate red-lit restaurants with cigarette butts in ashtrays and questionably cheap food. It was a way to hide the roaches."
I associate it with strippers.
Like everyone is in a big prime rib slicing station.
As an undergrad, I very occasionally ate a meal at a neighborhood Greek restaurant called... wait for it, it's so original... (drumroll) The Athenian! (cymbal crash, rimshot) The food was pretty good, particularly the lamb tips with stuffed grape leaves. But what was really bad about the place was the lighting. The proprietor, being a proud Athenian himself, decorated the interior in blue and white, the Greek national colors. Fitting I suppose, but hardly creative and not comfy or intimate. But what was really nasty was the blue lighting. Every table and booth had a fixture inside a dark blue glass globe, which made everything look bluish, including the food.
George Carlin had a riff about "the blue food" that implied it conferred perfect health, immortality, or some benefit the Powers sought to deny us serfs and peons, a forbidden ambrosia. The riff ended in a chant, "We want the blue food!" which the audience rarely greeted with enthusiasm. A rare Carlin lead balloon. Take it from one who has eaten the blue food, the Powers can have it with my blessing. The best cuisine at The Athenian was ordered to go.
Sounds like a restaurant for astronomers.
I spend a lot of time under red-light-only conditions when I'm observing, so I'm familiar with how things appear. I would not be enthused about eating a restaurant meal under them.
Oh, Roxanne. You don't have to do that.
Red Lobster Slaps Self On Forehead
Way back in the eighties, orange was the color supposed to make you hungry. So there went Circle K. Not sure it worked.
“ TreeJoe said...
All industries, but particularly trend-following industries such as food and fashion, do shit like this.
Blatantly terrible ideas that will nonetheless prop up a solid year of high-spending of the trend conscious before being discarded in the dustbin of history.”
People have complained about planned obsolesce for a long time, but seldom is fashion included in the discussion. This is why I coined Larry’s Third Law: “Fashion is for suckers.”
Dim lights, red lights, also hide the dirt well. You might not want to eat at a lot of places with dim, red lights if the regular lighting was turned on, no matter the prices on the menu.
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