May 12, 2022

Jane Goodall is in an underwear commercial.

 

I noticed that through "G-strings in the mist: ‘You wouldn’t expect Jane Goodall to be fronting a campaign for underwear’/Renowned primatologist ‘had a laugh’ at the idea she’d be surrounded by models wearing Australian bamboo fabric brand Boody" (The Guardian).

“It’s interesting,” says Associate Prof Michal Carrington, a researcher in ethical consumption at Melbourne University. “Because you wouldn’t expect Dame Jane Goodall to be fronting a campaign for underwear.... This ad campaign doesn’t really give that sense of moral shock, or that sense of why … The sense that people in their own actions are implicated.... While it’s great to see companies taking responsibility themselves and developing [more sustainable] products… how much responsibility do we want to place on the consumer? From a cynical perspective you could say 'Well why isn’t there legislation out there to stop the harmful effects of clothing?'"

28 comments:

Bob_R said...

Why isn't there legislation out there to stop the harmful effects of Associate Professors?

Rory said...

It all ends up a racket.

typingtalker said...

From a cynical perspective you could say 'Well why isn’t there legislation out there to stop the harmful effects of clothing?'"

For the same reason we don't see mass migration to North Korea.

Lucien said...

The Fashion Police are real -- and they're coming for your lingerie!

Enigma said...

Almost everyone has a price. Demonstrated fact.

Also, elderly people tend to (1) have extreme mood swings in the fashion of Neil Young, or (2) seek ways to provide resources for their friends and family.

Pragmatism usually wins, and shades of gray replace black and white.

Crimso said...

"Well why isn’t there legislation out there to stop the harmful effects of clothing?"

If you really think about the question, it pretty much answers itself.

What's emanating from your penumbra said...

"It’s a big job making our world a better place, but getting started? Well, that’s as easy as changing your underwear."

Channeling Jordan Peterson?

David Begley said...

Too funny!

But I wanted to see Jane in her underwear!

David Begley said...

A racket indeed. $68 for a set of four men’s boxers!

Bart Hall said...

Most people in the tropics don't wear any underwear at all, with good reason.

Scott Patton said...

I didn't read the article, but "Gorillas in the Mist" was a book by and a movie about Dian Fossey.

What's emanating from your penumbra said...

"Most people in the tropics don't wear any underwear at all, with good reason."

Crotch fungus, aka Jane's Revenge.

tim maguire said...

You know society truly has slipped the surly bonds of practical problem-solving when “ethical consumption” is an actual academic field.

Barry Dauphin said...

You'll go ape over Jane Goodall's underwear!

Lucien said...

You can have my lace teddy when you pry it from my cold, dead . . .

Lurker21 said...

It's a bargain at any price if it protects you from attacks by angry primates.

Wince said...

Associate Prof Michal Carrington, a researcher in ethical consumption...

"Ethical Consumption" is a euphemism that implies informed, voluntary consumer choice, but command and control over production is usually what they seek in the end.

Wince said...

Environmentalism in action: the atomic wedgie has been replaced with the bamboo wedgie.

Just like all the building materials on Gilligan's Island.

n.n said...

Goodall may not welcome being identified as a guardian of labor and environmental arbitrage in sustainable State and transnational practices.

TaeJohnDo said...

"It’s a big job making our world a better place, but getting started? Well, that’s as easy as changing your underwear."

A message my mother would approve of, because she was always warning me to make sure I had on clean underwear in case that bus hit me. (If I was hit by a bus, there's a good chance I'd soil them anyway, but that is another topic.)

Tom T. said...

I guess the message is supposed to be that if you strip us down, we're all just apes?

TheOne Who Is Not Obeyed said...

"Sustainability" implies some ability to see into the future. Humans cannot see into the future, we cannot predict the future. Hell, we can barely agree on the past and a lot of that has records.

The future is rather like a gorilla in the mist. Or something like that.

Jupiter said...

Goodall has finally sunk to her level of competence.

Beth B said...

Well, that's embarrassing.

mikee said...

David Burge on Twitter, 2016:
1. Target a respected institution.
2. Kill & clean it.
3. Wear it as a skin suit, while demanding respect.

Eull Gibbons promoting Grape Nuts, this ain't.

PM said...

I had said Bumboo, but Boody is bedder.

Christopher B said...

“I shall never forget my first encounter.... Sound preceded sight. Odor preceded sound in the form of an overwhelming, musky-barnyard, humanlike scent. The air was suddenly rent by a high-pitched series of screams followed by the rhythmic rondo of sharp pok-pok chestbeats from a great male ..."

The Cracker Emcee Refulgent said...

Old ladies often do things that they think are "kicky" without quite thinking them through. I don't think elderly people should fear being labeled asses for doing harmless stuff that's less than dignified, but hopefully there's someone around who can clue them into what's happenin' these days.