Writes Will Hodgkinson at "'Your playlist is as long as your skincare regime,' Spotify told me on Spotify Wrapped. Given that my 'skincare regime' lasts for the five seconds it take" (London Times).
Do you even know what "Spotify Wrapped" is? I just found out yesterday, but it's been around since 2016. It's Spotify's "end-of-year algorithmic survey of your personal listening choices." Hodgkinson was told that his "most listened to track" was something he doesn't even remember hearing once.
Actually, I think Spotify does a great job of understanding what I like, perhaps because I show no interest in what's new and currently popular. I suspect that if it "thinks" you want to keep up on the latest things, it will infer that you'll want what they're seeing or predicting will hit big. If, like me, you never play any of that stuff, their choices will look like your choices.
