Old and new media: The same non-news story, presented by People Magazine and TikTok.

1. People: "QVC Host Keeps Her Composure After Guest’s Hilarious NSFW Slip While Talking About Blowouts/'Gotta love live-TV!,' Brattin joked in one Instagram post about the incident."

2. TikTok:

"'I deliver almost every single meal, almost every single day, because I hate to cook and I’m incredibly lazy,' she says..."

"... with a practiced, self-deprecating laugh to her camera, propped against the wall as a portable LED light bathes her in a warm glow. 'It is 10:15 a.m., and my first delivery just arrived, and it is my Starbucks coffee.' The coffee, an almond-milk iced latte with cold foam, two pumps of vanilla, and a pinch of cinnamon, costs $25.18. 'When I really want to rage-bait, I’ll order coffee. People get so mad at me,' she tells me. The Starbucks, after all, is only three blocks from her apartment, and most of the time she grabs it while walking her dog, an English cream miniature dachshund named Linguine...."

From "'You Can’t Just Be Showing Matcha-Pilates-Alo'/Lifestyle influencers used to post cute photos and make millions. Now they have to pivot" (NY Magazine).

"Once upon a time, influencers could post beautiful photos of their lives — their outfits, their coffee, their vacations, their children — and, with enough consistency, amass an audience of followers who looked to them for inspiration or escape.... Now... [t]he only reliable way to reach mainstream or even moderate recognition against all the noise is to either carpet-bomb social media with clips or to enrage wide swaths of the public...."

"Many of the writers, directors, producers or actors I’ve worked with wouldn’t even recognize or know how to make this stuff."

"Apparently, people will watch anything BUT the expensively produced content I write — unless it is in the form of unlicensed 15- to 30-second clips."

Writes Karl Taro Greenfeld, "a scriptwriter for television and a novelist," in "Short Videos Are Killing Hollywood. A Merger Won’t Save It" (NYT).

Why would a composer of symphonies know how to write a 2-minute pop song? People love the visual equivalent of a pop song and, as with pop songs, they'll listen to a lot of them in a row. It's not as though they don't want to spend the time with the material they like. They just like snazzy little works of art that begin and end quickly.

But Greenfeld takes the position that the "attention span is shattered," even if people are spending hours looking at short video.

"Gabi Drunyte, 21, from the Glasgow area, posted her first video, which opens 'I have no friends,' on TikTok in November."

"It received more than 211,000 views and 20,000 likes. 'A really large flood of people said they were in the same position … and that it was refreshing to see someone be so open because they thought they were alone,' she said. 'The biggest comment that I got was that I gave them a new lease of life, like they were really contemplating things, they felt really, really, really poorly about themselves.' Drunyte explained that after school she gave into being 'a wee bit of a recluse,' feeling that her efforts to socialise were futile. After university, she moved home and worked hybrid jobs. She posts 'day in the life' videos of her doing errands, hikes or solo trips to lochside lodges...."

From "The latest TikTok trend for Gen Z? Admitting you have no friends/Behind the perfect skin routine, delicious meal for one and spotless flat, popular 'living alone diaries' highlight a loneliness epidemic" (London Times).

"I hadn’t intended to offend anyone, but the B-roll I posted to an account with a scant 100 followers was evidently being promoted as rage bait for the masses — and still is."

Writes Tammy Teclemariam, in "'U Went Viral for the Wrong Reasons Honey'/After I posted a video of some garlic bread, TikTok took over" (NY Magazine). She's getting excoriated by commenters who are mad at her for saying, bossily, "You didn’t ask if you could do that," when her tablemate, who'd ordered the bread, started cutting into it with a spoon.

"Within 23 days of posting, the video surpassed a million views.... Whatever machine learning was needed to push this onto the FYP of so many people, it seems to have worked as designed. Everyone I showed the video to in my real life couldn’t understand the controversy. But everyone leaving comments seemed willing to ignore any reasonable context to insist I must be a horrible person. 'You must be fun at parties,' commented LucyInTheSky. Lucy, I am fun at parties.... Some friends, understandably, suggested I just delete it. While that might seem like a quick escape from nuisance behavior, it doesn’t change the threat of this happening again. In order to speak freely on the internet, you have to take the haters for granted...."

"I just found out that our song 'Whip It' is trending on TikTok."

"That's pretty amazing.... It's incredible that a whole new generation is now interested in this song."

"Knowing Trump responds best to visual stimuli, [Charlie] Kirk had coached [TikTok] to spin up four pages of infographics, 'Trump on TikTok'..."

"... showing his campaign's tens of billions of views on the now-threatened app. A chart... on the first page jumped out at Trump, who had backed a TikTok ban in his first term. 'I'm more popular than Taylor Swift,' he crowed. Many in Trumpworld heard he quickly called Barron, his youngest son, to savor the stat...."

From "How Trump saved TikTok: Backstory of a 2-year campaign" (Axios).

"If you use chopsticks to pick up apple slices, begin the day with hot water and goji berries before meandering down to a nearby park for a dose of t’ai chi..."

"... there’s a chance that this is a 'very Chinese' time in your life. If you’re under 30, you won’t be the only one. One of the more unusual cultural trends to sweep Gen Z recently has been among TikTok users who share wellness tips typically associated with China.... Chinamaxxing, as the social media trend is known, is all the rage in the US...."

From "I taught America how to be Chinese, says 23-year-old TikTok star/Gen Z is mastering chopsticks and t’ai chi, thanks to Sherry Zhu from New Jersey" (London Times).

You can sample the TikToks of Sherry Zhu here. I'll embed 2 of them:

1. "You didn't know it, but you are Chinese."

"Are we still producing anthemic songs that everyone can know and sing anymore? Songs like 'We Will Rock You,' 'Living on a Prayer' and 'Sweet Caroline'?"

"... The difference is, back in those songs’ eras, people across demographics still seemed to know and enjoy them. Whether from performances on Johnny Carson’s 'Tonight Show,' spins on Casey Kasem’s 'American Top 40' or others, that was a time of cultural commonalities regardless of personal taste or ideology.... When I perform older songs such as 'Take Me Home, Country Roads' everyone sings the chorus.... Yet for their modern-day equivalents, that’s far less likely. By not singing communally, we lose the emotional experience to feel bonded with those from other groups or ideologies. This lack of kinship plays out across multiple domains throughout our society with more serious impact. Studies and surveys find Americans in the 2010s and 2020s are increasingly unlikely to have cross-ideology friendships, to live near neighbors who disagree politically, or to date across party lines."

Writes piano-bar musician Jesse Rifkin, in "I perform at a piano bar. The most requested song might surprise you. So long 'Piano Man.' Chappell Roan’s ode to a gay bar now draws the most requests" (WaPo).

One thing Rifkin seems blind to is TikTok. At least for "Take Me Home Country Roads," one reason the old song is known today is through extreme repetition on TikTok.

For an extra-charming example, look at this:

Is it the beans?!

Yesterday, I fell into #beantok:

"Who calls their dad 'old man'? It's 2025! That text looks like it was written by my 74-year-old boss."

TikTok is suspicious of those Tyler Robinson/"Tyler Robinson" texts."

"Once they are in, there is a considerable amount of pressure to uphold the sorority’s culture. Darnell talks about the 'rules,' mainly around conduct..."

"... though she is sworn to secrecy on the specifics. 'My sorority will text me all the time saying, you need to take this down [from social media], if something might be shining the wrong light,' she said. 'They really do protect my image and I’m very grateful for that. They’re like a PR agency. They keep a close eye.' Though she loves the group enormously, she has taught herself to resist its monolithic culture. 'When I was a freshman [first year], I lost my individuality and everything I talked about was sorority-sorority-sorority,' she said. 'I talked the way I thought people wanted me to and felt the pressure to be perfect and to always say the perfect thing. I didn’t voice my opinion, didn’t want to seem like I was "too much." I’ve got an outgoing, outspoken, goofy personality and I felt like I lost that.' She has since 'found myself,' wanting to be a sports reporter when she graduates next year...."

From "Inside sorority rush, the blood sport making college girls millionaires/Competition for sisterhoods is big business for Kylan Darnell, the Alabama student who chronicles it all like a reality show. Shame her sister wants no part" (London Times).

Here's Darnell's TikTok feed if you want to see what's so popular in this sorority-girl category. 

I went to college in 1969 and everyone I knew believed sororities were about to go extinct. As if hippiedom would reign forever. Anyway... what's interesting here? Lots of things. The intersection of college and TikTok. The endless fascination with makeup and fashion.

But I'll just cherry-pick one thing: "They keep a close eye." Is that the expression? Did she conflate 2 expressions — "close watch" and "keep an eye on" — possibly influenced by the opening lines of "I Walk the Line" — "I keep a close watch on this heart of mine / I keep my eyes wide open all the time"? I think "close eye" is idiomatic. More important, is that what young women want — a close eye?

CORRECTION: I had originally named the wrong Johnny Cash song. I mix up "I Walk the Line" with "Ring of Fire." Honestly, I've disliked both songs for a long time. They both have a line drawn, and he's either inside the line or outside of it. He's fixated on that line. It's all about control and loss of control.

"He subconsciously pouted, almost as if waiting for Meloni to notice..."

"... but Meloni never once looked his way...."

I want to be good at spotting iterations of trends that I don’t already know about. I don’t want to be the out-of-it blogger...

... who criticizes something for being off or weird when it’s actually a thing. I want to get out in front of it, recognize it as a thing, and criticize it from a savvy position, or at least know to shut up about it.

I don't know how good my skill is, because this one might be too dumb and obvious to be tricky....

"And that is why you should be concerned about what Colbert’s cancellation means for American democracy..."

"... not because it’s a sign of a corporation bending the knee to a would-be dictator, but because it’s a sign of the unbundling of the American public. Ensconced in our homes, watching our custom-tailored streaming feeds, we simply have fewer and fewer things in common.... And America needs a shared national story, a common understanding of something, to hold together as a nation.... [A] lot of what we are doing is consuming tailored content, curated for us by a personal algorithm. In some ways, the Colbert show was a symptom of that shift. The sharp leftward lurch that consumed American media companies was driven by social media algorithms that rewarded left-wing political hot takes with high engagement. Media companies followed those rewards precisely because they were no longer catering to a truly mass audience but to niche fandoms. Having come of age in the long shadow of truly mass media, many of the people in those institutions might have thought they were moving public opinion into the progressive future, but in fact it was fan service for a narrow demographic. Now the algorithms have changed, and so have young people, who rarely turn on their televisions today.... [W]e have no obvious successor to the unifying force that late-night shows used to be. America might no longer want the 'Late Show.' But it needs some way to hear the same stories, laugh at the same jokes and gather around the collective water cooler to talk about what they mean."

Writes Megan McArdle, quoted in "Why the ‘Late Show’ cancellation worries me about the American public/The loss of Stephen Colbert’s show is another sign of how we are losing our shared ties" (WaPo).

Everybody laughed at the same joke that was that kiss cam couple. That was "a common understanding of something," holding us "together as a nation."

TV has died, but the stories get out, through TikTok and other media. More things have an opportunity to go big, and the dispersion is fast. What was television, really, by contrast? 

"Like the singer and songwriter Bobby Darin, with whom she was romantically involved until her father chased him off with a gun when she was in her late teens..."

"... Ms. Francis reached out beyond her teenage audience, recording material that made her a natural in Las Vegas as well as in nightclubs like the Copacabana in New York. She was also a sought-after entertainer on television variety shows. She briefly tried performing before teenage audiences, but she found that she did not care for the experience. 'I always remember receiving much more applause from teenagers when I was introduced than at any other time during the show — especially after my closing number,' she wrote in her memoir. 'After my name was announced and the squeals of delight subsided, it was downhill all the way.'"

From "Connie Francis, Whose Ballads Dominated ’60s Pop Music, Dies at 87/Ms. Francis, who had a natural way with a wide variety of material, ruled the charts with songs like 'Who’s Sorry Now' and 'Where the Boys Are.'"

Here she is, sublimely out of style in 1969 (on "The Ed Sullivan Show"):

It's perfectly lovely to be square. She was adored on TikTok just this past year.

"'It’s just a lot less pressure posting on TikTok,' said Sheen Zutshi, 21, a college student in New York. She uses Instagram to send direct messages..."

"... to her friends, but sees it as a more curated option — the sort of place where someone might earnestly post a photo of the night sky, like her older cousin did recently. 'It’s just really cute, because she’s a millennial,' she said."

From "Instagram Wants Gen Z. What Does Gen Z Want From Instagram? Young people are using Instagram for everything except the app’s original function" (NYT).

"I know this might come as a shock, because my whole page used to be about loving my flat chest and being confident with it."

"I literally built my entire career around that. Was everything a lie? Was I secretly insecure this whole time, and just using body positivity to make money so I could finally afford a boob job? No."

Said Clara Dao, on TikTok, quoted in "When Beauty Standards and Body Positivity Collide/A new cultural ideal for women is ultrathin and cloaked in the language of inclusivity and self-acceptance" (NYT).

Dao got the implants for “fun,” she explained. After six years and more than 900 videos of “flat-chest content,” she “got bored.”... Dao’s followers are flooding her comments with anger and disappointment, but all the analytics show is that the engagement is through the roof....

I don't understand the choice of the word "but." The "flooding" of comments is engagement. It's a bad use of the human capacity for emotion to get angry at someone like this and to reward her with the attention she sought by doing the thing that made you angry. When will we ever learn?

"Vickie Segar was there, with the blessing of the university’s athletic department, to pitch them on turning their TikTok and Instagram accounts into cash cows...."

"'Does anybody follow Alix Earle?' The students said yes, amid several chuckles, because asking a college student that question in 2025 is like asking if a millennial has ever heard of Beyoncé. How much money, she continued, did they think that Ms. Earle, a TikTok megastar who rose to fame with confessional-style videos about beauty and college life, makes for promoting a brand across several posts on Instagram Stories? '$100,000?' one student guessed. '$70,000,' another tossed out. Ms. Segar, whose firm has worked with Ms. Earle on brand deals, paused. She drew out her response: '$450,000 per Instagram Story.' For a moment, there was just the hum of the pool and a single exclamation from one student: 'Oh. My. God.' Ms. Segar smiled and explained, 'Our job is to help you guys bring in some of that money.'"

From "They’re on the Varsity Influencer Team/A new effort at the University of North Carolina at Chapel Hill is aimed at turning its student-athletes into well-remunerated social media stars. Other schools are following suit" (NYT).

"It’s kind of hard to make a funny video about that. Like, ‘Yeah, they died. This is the end of the content.'"

"[Said the father, who] was burned out on social media and worried about disappointing people. He didn’t want to answer any more questions. Ultimately, he simply deleted TikTok from his phone and left the story unfinished. 'I mean, what do you think?' Dr. Clifford asked me. 'How would you have finished it?' He was finishing it now, I said. What did he want people to know? He paused and then said that he wanted to thank his followers for their support and tell them that he had given these octopuses his all. 'I think the obvious lesson is that they’re not good pets,' he said. 'They’re not durable pets, they’re not cheap pets, they’re not easy pets....'"

From "A Cautionary Tale of 408 Tentacles/One pet octopus suddenly became more than four dozen. They went viral. Then it all went south" (NYT).

To see the story of the little boy who loved octopuses and the dentist dad who made the boy's dream come true and displayed the the dream — while it lasted — go to the doctoktopus TikTok page: here.