May 28, 2004

The miniature mogul of blogging.

So I read How Can I Sex Up This Blog Business? (which I nerdily picked up on via How Appealing). Who knew Wonkette and Gawker and Gizmodo and Defamer were part of a miniature media empire run by a man with a very large head who lives in a SoHo loft but has to move his laptop around in it to try to pick up a WiFi signal from outside his building? Did you know that a blog like Gawker or Wonkette draws $5,000 to $10,000 a month in blog ads and the writer gets something like $1500 or $2000 of that to submit to the direction of this small-time mogul--whose name is Nick Denton--who pushes them toward sex and sadism and (oh, what did we do before we had a word for it?) snarkiness. Denton isn't exactly getting fabulously rich pocketing the difference, but he does get to keep the brand name if the writer moves on (like to a better paying job). So Wonkette isn't Wonkette?

7 comments:

Anonymous said...

Huh?

Ann Althouse said...

Read the link if that moved too fast for you.

Anonymous said...

Are you making money off your blog? I was wondering if you get paid when someone links to you. Also, are you able to blog on work (state) time, or just during breaks.

Ann Althouse said...

People make money through ads, not links. The Blogger ads at the top of the page only bring money to Blogger and allow it to provide its service to bloggers free. As to "state time," I'm a law professor, not a person who works for my employer between specific hours, aside from the times when classes and various meetings are scheduled. Some lawprofs go to the gym in the middle of the day or whatever. We put in many more than 40 hours a week on our professional work, I assure you.

Anonymous said...

Are you making money off your blog?

Ann Althouse said...

No, but why would that be a problem? What if I wrote a novel in my spare time and sold it?

Anonymous said...

Thanks for answering the question. No problems with you making money on a novel or on your blog, just wanted to know.