30 ఆగస్టు, 2026

"The present looks more like Wolfe’s 1976 than we care to admit. The engine of the ’70s was the failure of the ’60s."

"Fast-forward: The years from roughly 2016 through the early 2020s were America’s most feverishly political stretch in generations. On one flank stood a populist insurgency; on the other, the Great Awokening. Both failed to build the transformed society their rhetoric advertised. What does thwarted revolutionary energy do when it has nowhere durable to go? As it did after 1968, it goes toward the one realm that still seems transformable: the self. It splinters into private quests for meaning.... On the left in the late ’70s, disillusion flowed into the New Age. Today, it flows into 'self-care'.... It flows into astrology... and into the witch with the imagined power to 'hex' President Donald Trump.... The right in the ’70s had the cult of fitness. MAHA, the manosphere and Silicon Valley have looksmaxxing and testosterone infusions, ice baths and the carnivore diet, along with the tech billionaire Bryan Johnson spending millions to reverse his own aging and streaming his bloodwork to the world. It is the body as a project to be perfected, but with the promise cranked up from fitness to immortality...."

Writes Ryan Zickgraf, in "Tom Wolfe’s ‘Me Decade’: Still going strong 50 years later/The peerless social critic skewered a culture of self-absorption much like today's" (WaPo gift link).

And here's the August 1976 New York Magazine essay by Tom Wolfe, "The 'Me' Decade and the Third Great Awakening."

17 కామెంట్‌లు:

mccullough చెప్పారు...

Social media hasn’t made anyone less self absorbed. The players change but the game doesn’t.

Worst 70s re-tread trend is the mustache. So few guys pull it off. And no one with the flare of Errol Flynn or the heat of Tom Selleck.

imTay చెప్పారు...

"Both failed to build the transformed society their rhetoric advertised."

All they had to do was set us against each other, which is child's play for the establishment, I won't call them "elites" because that implies special talent, when really they are just a collection of nepo babies using techniques handed down for many generations.

imTay చెప్పారు...

Caesar conquered Gaul because of the factionalization of his "enemies" and by "enemies," I mean his victims, who sat on land he wanted.

Rabel చెప్పారు...

Needs more buzzwords.

Zickgraf picked up the media's latest obsessions, applied his shallow comparisons to pop history, and hooked it all to Wolfe's coattails for a byline.

Achilles చెప్పారు...

WAPO dc shitlib accusing other Americans of being selfish.

Perfect.

Dave Begley చెప్పారు...

"Whatever else Trumpism may be, it is not fascism. It does not ask its followers to dissolve their personalities into a common national will."

Dems disagree with that!

n.n చెప్పారు...
ఈ కామెంట్‌ను రచయిత తీసివేశారు.
n.n చెప్పారు...

Obama's #MeToo, and Biden's #NotMe playing Karma-la lot in Motel Minnesota.

Lem Vibe Bandit చెప్పారు...

I still haven't done the ICE bath. Maybe that's what I need to accomplish what Sam Harris is suggesting; that I try to catch my own gaze, staring back at me. I have a suspicion, paying close attention to his guidance, that there is no self to look at, there is no spoon, and there is no self to bend either. There is only consciousness.

Aggie చెప్పారు...

Really sucks to be stuck in the apartment, facing a deadline with so much interesting television on. But deadlines are deadlines, amirite, Ryan? Did you pick Wolfe at a random, and use 'Bonfire' as your template, filling in the rest out of your limited imagination?

Dunno..... but I'm pretty sure that 'looksmaxing' like Clavichord (or whatever that fool's name is) is not the Republican fever dream right now, nor is Clavichord a conservative influencer. You absolute dope.

It really reads like an attempt to trivialize the MAGA phenomenon while also trivializing the really awful lack of coherent principles coming from the Progressive left. But it's hard to trivialize something when you're coming from something trivial to begin with.

bagoh20 చెప్పారు...

Aggie nails what we just read. ^^^^^^

narciso చెప్పారు...

Wolfe was a much more subtle writer than this hack a line from gunter grass fascism is always falling in america it always lands in europe

Lazarus చెప్పారు...

Sure. The 70s were the Me Decade. So were the 80s. So were the 90s. And now? It's still the Me Era, but it's no longer a big thing anymore. We're used to it. The progs idea is that the Me Era will be replaced by an age of social concern. We know now that that doesn't happen. On the other hand, there have been other things than Me-ness to talk about. Mostly phones, the Internet, and social media.

Prof. M. Drout చెప్పారు...

Every supposed parallel is not even close to being a parallel, and the history is all wrong. The '70s weren't a 'response' to the '60s. They were a response to massive economic dislocations (oil shock, inflation) and social erosion (no rebuilding following the rioting, massive increase in crime, collapse of urban retail), which led to a lot of sitting home watching TV for hours on end.
An interesting argument would be whether the parallel might be that the ridiculous quacky 'self-improvement' stuff of both the 70s and today was a response to consumption of crap media ('70s TV / contemporary TikTok / Reels) before people developed resistance. I remember that the "As Seen on TV" red logo was intended to convince people to buy things, not to indicate that the product was a piece of junk.

Mason G చెప్పారు...

"The progs idea is that the Me Era will be replaced by an age of social concern."

"Hey, everybody- look how caring and socially responsible I am!"

Joe Bar చెప్పారు...

The thing about the ice bath is, you do it first thing in the morning. Nothing worse can happen to you all day.

Joe Bar చెప్పారు...

"What about Me, Al Franken?"

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