“An advertising campaign focusing exclusively on the disgust people feel for your product strikes a lot of people as perverse,” [said Kate Fox, a cultural anthropologist and author of “Watching the English."] But when Britons exaggerate their faults, she said, they are really telegraphing their attributes. “It does speak of a certain arrogance, that you have the confidence and the sense of humor to say these things,” she said.
November 21, 2006
"Shallow, flatulent, obsessive, incontinent, hypertensive, hostile, older than 100, paranoid, pasty..."
"... plaid-festooned, sinister-looking, advantage-taking, amphetamine-fueled..." There's a certain style to the personal ads in The London Review of Books:
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1 comment:
You should see the English birds I pull with that ad! Fortunately, I don't have to act much...
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