Essentially, our method consisted of teaching a new sexual ethic and moral code by conditioning and indoctrination throughout a four-year period to a select group of male and female college students of unusually sound character and high creative ability. The paper was the result of ten years of work in family and marriage counseling and years spent studying the sexual habits and mores of man throughout recorded history. My wife and I felt that, in order to survive, Western man must take the long step away from primitive emotions of hate and jealousy and learn the meaning of love and loving as a dynamic process. Such a program would counteract the decadence that is slowly infiltrating our society....So they hooked up with Robert H. Rimmer, who turned their proposal into a novel, and in novel form, people were able to engage with the professors' proposal. [UPDATE: I've now skimmed the book and see that the sociologists are part of Rimmer's fictional story.]
Obviously it would be too startling a change in sex and marriage behavior for the average person in our present culture. The point we made was that the time to begin is now. A start must be made somewhere. Too much is at stake to permit our basic social and family patterns to drift on the currents of haphazard marriage and distorted sex relations.
Our paper proposing a Premarital Living Program at the college level met with a great deal of unfavorable reaction....
Meade's idea was: Free and compulsory government schooling to begin at birth and to end at age 10. Meade jokes that his book would be "The Herod Experiment." Sounds gruesome!
The quotes above are from the introduction to the novel, which I just bought on Kindle. I had wanted to read a good summary, but Wikipedia only has a short article about the 1973 movie based on the book. I see Tippi Hedren and the young Don Johnson were in it. It looks amusingly cheesy from the trailer — watch out for the (hilarious) nudity:
Here's a more sedate trailer. No nudity, but I laughed out loud more than once (especially at the oh-so-professorial professor, played by James Whitmore, who "represents the past"):