Mad Libs was conceived in 1953, when Mr. Stern was writing a script for “The Honeymooners.” As he recounted in interviews afterward, he was casting about for a particular word. His friend Roger Price, a humor writer, happened by.Leonard Stern, dead at 88.
“I need an adjective,” Mr. Stern said.
Mr. Price obligingly supplied two: “clumsy” and “naked.”
Mr. Stern laughed out loud. The word was intended to describe the nose of Ralph Kramden’s boss.
June 10, 2011
Leonard B. Stern, the creator of Mad Libs always remembered that one, from back in the 1950s.