UPDATE: I emailed Elisa and she's corrected changed "conservative" to "moderate." She also appears in the comments, as does our regular commenter Simon, who says:
It's rather like the radio show you did recently, where they had you as the "conservative" voice, and the nutjob from the local press as the leftie voice.
I can't help wonder if there is some kind of trade-off here: if they portray someone who is basically a moderate centrist as a "conservative", then maybe they feel they can have someone even further to the left to "oppose" you?
On the other hand, if people associate in their minds someone with Ann's qualities with the GOP, I can envisage that having a net positive effect on their view of the GOP.
That's a fascinating pair of theories. They aren't inconsistent really, but you can see how Democrats are hurt. Far lefties are called in to represent them, and they are off-putting to ordinary voters. Strong conservatives aren't properly represented either, but I stand in for them, presenting a more liberal-friendly front.